K-State Panhellenic

In 2024 I served as the Vice President of Public Relations for the Kansas State Panhellenic Council. Throughout my term, I focused on rebranding all social media accounts and increased audience reach by creating engaging and trending content for followers.

Preview of the feed!

the goals

  • Give equal representation for all Panhellenic chapters at Kansas State

  • Increase reach to new accounts

  • Increase number of followers & post engagement

  • Increase number of potential new members signed up for formal recruitment from both paid ads and organic social posts

the process

  • Share testimonials of women from all Panhellenic chapters at Kansas State

  • Create informational guides for potential new members about recruitment, Manhattan/Kansas State, college life, etc

  • Create fun and engaging videos that highlight the Panhellenic community & events that we host

the results

  • Increased the follower count by 120%

  • Expanded accounts reached by 57k

  • Created videos with over 18k views

  • Successfully engaged 3,000 accounts out of over 5,000 followers

Top social posts

“I am pleased to highly recommend Reagan for any opportunity. As the Vice President of Public Relations for our Panhellenic Council, she consistently exceeded expectations with her reliability, strong work ethic, and clear communication. Reagan has a rare ability to clearly visualize goals and create actionable plans to achieve them, ensuring successful outcomes every time. Her dedication, creativity, and vast knowledge make her an invaluable asset to any team, and I am confident she will excel in any endeavor she pursues.”

Margot Tippie | Fraternity and Sorority Life Assistant Director | Directly managed Reagan